Many Japanese people do not know that adoption is a possibility. It is simply not part of the culture. Which means women who are experiencing unwanted pregnancies have few options. Those options usually include either abortion or placing the child in an orphanage. There is hope that the thinking can be changed. The top priority for Ai No Kesshin is to save children by giving Japanese women an alternative to abortion. That alternative is adoption.
One main goal of Ai No Kesshin is to place the adoptable child in a Japanese home with a Christian mother and father. If that is not possible, the next option would be to place the child with a foreign mother and father living in Japan.